What is RDW 2012?
RDW2012 is a continuation to the Finnish success in the World Expo in 2010.
RDW2012 will profile Finland as a leading country in innovation and design.
RDW2012 is part of the official World Design Capital Helsinki 2012 program.
RDW2012 is a high profile event presenting radical designers, artists and innovative companies from Finland and China. It is a platform for Finnish know-how to radically connect with Chinese partners for development of new business opportunities and innovative Finnish-Chinese cooperation in the spirit of Sharing Inspirations.
RDW2012 is the largest joint Finnish initiative in Shanghai and in China in 2012. The organizers are all key actors in Shanghai: the Consulate General, FinNode China, Tekes – the Finnish Funding Agency for Technology and Innovation, Finpro, Finnish Business Council, BIetBI Advisors, Greater Helsinki Promotion GHP, Nordic Centre at Fudan University, Sino-Finnish Centre at Tongji University and Embassy of Finland in Bejing.
RDW2012 will consist of high profile exhibitions, conferences, seminars, workshops, new project initiatives, top-level business and political meetings, media visits, networking events and award ceremonies.
RDW 2012 collaborators include major Finnish companies; WDC2012 cities, the City of Shanghai and Wuxi, design and culture export organizations and top museums from Finland and their counterparts in Shanghai.
RDW2012‘s spearhead event will be the Radical Finns and Marimekko -exhibition in Shanghai Museum of Contemporary Art MoCA. The exhibition will present Marimekko as the radical pioneer of Finnish Design and around 20 most interesting creators of Contemporary Finnish Culture. The final event of the RDW2012 will be the Embedding Design in Life -exhibition in the Shanghai Nr 1 Field of Design.
Themes
RDW2012 is built on 8 themes, each of which will have its designated day during the event:
Radical Finns and Marimekko
Design in Everyday Life
Green Opportunities
Inclusive Wealth
Quality of Living
Open Innovation
Tastes and Sounds of Life
Design Embedded in Life
Steering Committee
Sino-Finnish Centre at Tongji University – Chairman, Professor Yrjö Sotamaa
Consulate General of Finland in Shanghai – Consul General, Matti Heimonen and Consul, Eili Andersson
FinNode China – Director, Jaani Heinonen
TEKES (Finnish Funding Agency for Technology and Innovation) Shanghai – Director, Jarmo E. Heinonen
Finpro Shanghai – Head, Jari Makkonen
Greater Helsinki Promotion GHP – CEO, Tatu Laurila
BIetBI Advisors Shanghai Ltd – Director, Elina Björklund
Finnish Business Council in Shanghai – Member of the Board, Timo Laurila
Nordic Centre – Programme Director, Teemu Naarajärvi
Embassy of Finland in Beijing – Press Councellor, Mikko Puustinen
Radical Design Week 2012 in Shanghai – Project Director, Pia Heikkurinen
Task Force
Pia Heikkurinen, Project Director, Radical Design Week 2012 in Shanghai
pia@radicaldesignweek.com, +86 186 2152 4202
Professor Yrjö Sotamaa, Chief Representative, WDC Helsinki 2102 in China
yrjo@radicaldesignweek.com, +86 159 2175 6311
Matti M. Hämäläinen, Director of Operations, Sino-Finnish Centre & Aalto-Tongji Design Factory
matti@radicaldesignweek.com, +86 134 8218 2501
Kristiina Palmgren, Project Lead, Finland
kristiina@radicaldesignweek.com, +358 40 530 8811
Elina Björklund, Director, BIetBI Advisors Shanghai Ltd
elina@radicaldesignweek.com